Just What Is On Page SEO?
If you're trying to do business on the Internet, then traffic is what it's all about.
Traffic in this sense is not a bad thing like it is on roadways and streets. In fact, it's a great thing because it's how many Internet users come to your website, and that's the lifeblood of virtually every online venture or outfit.
What use is a website no one visits?
Contrary to what a lot of folks think, traffic generation for a website doesn't start once pages get published and go live online.
The right strategies for generating traffic should start the very instant you start conceptualizing the idea of the website itself.
That's just what on-page SEO focuses on.
It centers around techniques you can implement right on your website's pages to optimize your website, so that search engines rank it well, and help you to generate robust volumes of traffic towards your online presence.
You could get as much as 4 out of 5 visitors from the search engines. When every page on your site is optimized for search engine rankings, you'll rank higher in their results anytime someone enters a highly relevant search phrase.
It all starts with picking out the right keywords.
These are the most popular search words, phrases, and terms that your online prospects enter into search engines in order to get the information they want or need.
When your content has the right density of your target keywords, you'll have a better chance of getting the attention of the various bots, spiders, and crawlers search engines use to index everything they can find online.
Keyword placement within the content is another central element of on page search engine optimization success.
Right now, content is king online. Yet, even royalty could use some support.
Your content needs to be populated with an appropriate amount of your target keywords. Going for around 2% of your primary keywords is a good baseline. That roughly means you have a keyword show up every 50 words of text.
Some great advice from Decrypted SEO Agency - Internet Marketing Services is that you also want to incorporate keywords that are related to your primary ones. These include related or similar words to the keywords you would like to rank for.
This may include industry terms or other ways of saying the same thing.
META tags also matter.
They're HTML code which doesn't really have any physical bearing on how your website actually looks, but they do let search engine bots know which page does what in terms of content so it relates to particular queries better.
Your META tags should occur in the upper portion of the source code you use.
ALT tags are also important, as they are the text that would show up when a user puts their mouse cursor over an image.
ALT tags need to include keywords since search engines can read them but don't know what images might have in them.
Try not to stuff keywords into alt tags though. Instead, describe the image, and incorporate various keywords into your short description.
Page titles are useful because they're the captions that show up at the top of each website page. Every page of your site should have its own distinct title that has appropriate keywords.
Cover each of these areas.
Search engines are going to crawl each page of your website. As such, every page should be its own project. Make sure that every page focuses on a distinct key phrase or keyword that relates to your site.
When you put articles up, be sure that each article primarily focuses on a single keyword from your focus list.
When you do these things, among other white hat practices Google and other search engines like, you can make sure your site is rewarded with abundant traffic.
Other on page SEO elements you should look into include how fast the site loads for users and making sure your website is mobile-friendly.
Traffic in this sense is not a bad thing like it is on roadways and streets. In fact, it's a great thing because it's how many Internet users come to your website, and that's the lifeblood of virtually every online venture or outfit.
What use is a website no one visits?
- Are your digital sales going to go anywhere if no one is able to learn about them?
- Who is going to sign up for your services when they never get exposed to the fact they even exist?
Contrary to what a lot of folks think, traffic generation for a website doesn't start once pages get published and go live online.
The right strategies for generating traffic should start the very instant you start conceptualizing the idea of the website itself.
That's just what on-page SEO focuses on.
It centers around techniques you can implement right on your website's pages to optimize your website, so that search engines rank it well, and help you to generate robust volumes of traffic towards your online presence.
You could get as much as 4 out of 5 visitors from the search engines. When every page on your site is optimized for search engine rankings, you'll rank higher in their results anytime someone enters a highly relevant search phrase.
It all starts with picking out the right keywords.
These are the most popular search words, phrases, and terms that your online prospects enter into search engines in order to get the information they want or need.
When your content has the right density of your target keywords, you'll have a better chance of getting the attention of the various bots, spiders, and crawlers search engines use to index everything they can find online.
Keyword placement within the content is another central element of on page search engine optimization success.
Right now, content is king online. Yet, even royalty could use some support.
Your content needs to be populated with an appropriate amount of your target keywords. Going for around 2% of your primary keywords is a good baseline. That roughly means you have a keyword show up every 50 words of text.
Some great advice from Decrypted SEO Agency - Internet Marketing Services is that you also want to incorporate keywords that are related to your primary ones. These include related or similar words to the keywords you would like to rank for.
This may include industry terms or other ways of saying the same thing.
META tags also matter.
They're HTML code which doesn't really have any physical bearing on how your website actually looks, but they do let search engine bots know which page does what in terms of content so it relates to particular queries better.
Your META tags should occur in the upper portion of the source code you use.
ALT tags are also important, as they are the text that would show up when a user puts their mouse cursor over an image.
ALT tags need to include keywords since search engines can read them but don't know what images might have in them.
Try not to stuff keywords into alt tags though. Instead, describe the image, and incorporate various keywords into your short description.
Page titles are useful because they're the captions that show up at the top of each website page. Every page of your site should have its own distinct title that has appropriate keywords.
Cover each of these areas.
Search engines are going to crawl each page of your website. As such, every page should be its own project. Make sure that every page focuses on a distinct key phrase or keyword that relates to your site.
When you put articles up, be sure that each article primarily focuses on a single keyword from your focus list.
When you do these things, among other white hat practices Google and other search engines like, you can make sure your site is rewarded with abundant traffic.
Other on page SEO elements you should look into include how fast the site loads for users and making sure your website is mobile-friendly.
